The course outlines different types, practices, and principles of public relations. It looks at some key frameworks and developments in PR theory and practice, offering a straightforward combination of theory and case studies. In an increasingly global context, it is also imperative to take into account the international and intercultural perspectives of PR.
Course Master:
Term:
Spring 2020
Discipline:
CM (Communications)
Credits:
4 credits
Type:
Regular
Level:
Undergraduate
Can be taken twice for credit?:
No
Exam Date:
Tuesday, May 5, 2020 - 19:00
Pre-requisites:
EN1000 OR EN1010 OR EN2020CCE
Co-requisites:
None